- Mark Censoprano, CMO, Sbarro, Inc.
Products & Solutions
Customer experience insight from social media.
newBrandAnalytics is the leading provider of social business intelligence software solutions. All industry-tailored newBrandAnalytics offerings reside on its Social Business Intelligence enterprise platform.
Each offering is configured for the specific needs of your business to provide the most relevant and valuable analysis of social media possible.
Social Customer Experience
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Social Guest SatisfactionSocial Guest Satisfaction, the flagship offering from newBrandAnalytics, turns social media into a real-time guest satisfaction indicator. Leverage all the online mentions about your brands, regions, and units into customer feedback assets that can be utilized to drive operational improvement, grow guest count, and strengthen revenues. |
Social Guest Satisfaction, powered by newBrandAnalytics, equips our clients with:
- Comprehensive view of social customer feedback from all sources including social media, blogs, and traditional media. The platform can also synthesize existing forms of direct customer feedback.
- Analysis, interpretation, categorization, and ratings for each customer mention to generate actionable opportunities for growth.
- Alerts to customer feedback about urgent issues and anomalies.
- Comprehensive metrics to measure your organization’s performance across key operational categories.
- Comparative benchmarks across concepts, regions, and locations.
- Identification and charting of trends.
Industries Served:
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Social Competitive IntelligenceSocial Competitive Intelligence, the unparalleled competitive insight tool from newBrandAnalytics, gives executives clear views into competitor strengths, weaknesses, and latest initiatives. Social Competitive Intelligence captures competitor performance to position our customers with clear opportunities for sales and market share growth. |
Social Competitive Intelligence, powered by newBrandAnalytics, equips our clients with:
- Real time performance benchmarking against a competitor set defined by you.
- Exposure to competitor strengths and weakness by brand, region, and unit.
- Dynamic competitor selection (i.e., configurable competitor set).
- Information for mergers & acquisitions and expansion.
- Geographic prospecting for new locations.
Industries Served:
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IntelliSurveyIntelliSurvey, the newBrandAnalytics solicited guest feedback platform (i.e., traditional guest feedback), leverages all of the industry specific algorithms and natural language processing used in Social Guest Satisfaction. Utilize Intellisurvey to ask more open ended, content rich questions and analyze the feedback instantly. More so, the platform leverages unsolicited guest feedback through social channels to dynamically inform the next set of questions to ask your customers through the solicited channel. |
IntelliSurvey, powered by newBrandAnalytics, provides the ability to:
- Survey customers with questions that promote actionable results.
- Capture feedback via your website, customer surveys, bottom of the receipt, etc.
- Receive more store specific insight.
- Review at-a-glance, metric-based understanding of open-ended customer feedback.
- Create easier survey for your customers to fill out.
Industries Served:
- Restaurants
- Hotel
- Food & Beverage
- Gaming
- Spa & Fitness
- Cruise Lines
- Airlines
- Retail
- Healthcare
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Guest RecoveryGuest Recovery, the newBrandAnalytics social media customer engagement platform, provides the ability for users to quickly respond to guest issues and immediately engage brand ambassadors online. |
Guest Recovery, powered by newBrandAnalytics, provides the ability to:
- Interact immediately with customers online.
- Develop a strong, customer-centric positioning on the web.
- Address issues in their earliest stages.
- Monitor progress of outreach efforts.
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